I really enjoyed the visioning exercise this afternoon.It truly helped me to start conceptualizing how my brand would look by thinking about my feelings about the business, and what I want to convey to an audience. By looking at my brand from these angles, as opposed to trying to come up with colors and shapes for a logo, not only did some interesting branding ideas come bursting out, but I got a clear picture of how much I really, really want to create, not just my brand, but to help people in their career search efforts. In other words, working through the visual expression, helped me to clearly see my passion for what I am doing. Sometimes it’s hard to see it because of the fears I have around success and failure at the same time. The exercise helped me to see that my desire to truly flow with this idea is much stronger than any trepidation I may have around how to get it “out there” in a more expansive way to the world.